If your images are not compressed, it will slow down your website’s performance. Check! Seeking a UX Designer, Conversion Strategist, and Marketing Analyst. If the answer is no, then 86 them! Does it need blown up and re-written? One of the most important aspects of SEO is discovering hidden ranking opportunities that haven’t been exploited. Leave some white space on the page. Thank you pages give you an opportunity to have the user sign up for your newsletter, download an ebook, give them a coupon code, add a video, follow you on social media, etc…. Add alt text to all your images . Always keep them (and search engine robots) moving. Note: there are ways to set your default email options, but for the average non-techy user it’s not as easy as it may seem. According to Smashing Magazine, using a carousel for image galleries on a product detail page may be very useful to your visitors that are browsing on a mobile device. Sometimes poor performance has its roots in low motivation. The results will help you improve your website’s core functionality and translate into a higher conversion rate! You’ll improve your website and your bottom line with some proofing and editing. It’s true in romance, and it’s true in business: Communication is the key to success. When this is the case, you need to work closely with the employee to create a motivating environment in which to work. Then blog the answers. Tim Ash, a top conversion rate expert, agrees. It just takes a little data extraction and some sharp copywriting. Also use lists and bullets as they are easy for skim readers to pick out content that THEY are interested in. I implemented a few on my photography site and they made a big difference. Fantastic article – and honored to be included under #8! Master Thesis In Engineering Management Dissertation proposal help Know the total price for me requests. Below are 12 easy-to-understand tips that’ll inspire and show you how to take action. Ok, time for a little exercise. Brands capitalized on people’s heavy reliance on web-based solutions to offer their products online, hence, creating their business website. If your website is cluttered and doesn’t have a clear message or call to action, folks won’t be sticking around for the main course. Thank you for your advice. Start by putting your website into a map format. These 12 practical ways will detail more than the typical generic advice you hear. We strive to educate and collaborate with like-minded businesses to make a difference environmentally and socially. It just takes a little data extraction and some sharp copywriting. How to improve your website’s SEO in 5 steps: Choose the right URL. Amanda, this is a great article – top to bottom! Otherwise it’s not a call to action, just a button with some text on it. How to Design Characters? Step 1: Get your “Top Pages” by authority using a tool like OpenSiteExplorer.com (free version reveals your top 5) or Ahrefs.com (free account reveals your top 20). There’s a reason Google did this. Hope to see you in person sooner rather than later! Always remember, the primary point of your website is to improve traffic and make money. What’s the most important action on your website? “The human brain is hard-wired to notice the onset of motion, which makes rotating banners especially distracting. The overall design of your website should be both sophisticated and aesthetically appealing. According to Jonathan Richards, “one practical solution is to say that the words on a button must make sense after both the interrogative “Would you like to…?” (where the publisher speaks) as well as the conditional “I would like to…” (where the user speaks).”. If you haven’t, learn more about “Mobilegeddon”. Only when you put it on a fancy tray like that, Jeff. Thank you, Amanda. You only have a short amount of time to grab a visitors attention. I’ve had a few conversations, just this year, where the person thought their website was mobile-friendly, and then I become the bearer of bad news. Let’s face it, no one is going to go to your “Testimonials” page. Improving your website conversion rate will automatically turn your website into a persuasive sales machine. Keep up the great work. They think you need thousands of dollars, your own testing lab, and a data scientist to spearhead the whole thing. Imagine that your visitors couldn’t click your website’s call to action. Erik also warns against auto-forwarding slides. Bringing it down to the detail page level where the images have a specific purpose makes a lot of sense. Perhaps your business has spent a great deal of money on a new website. Consider using heatmaps or eye tracking to see what people are looking at. Find an accent or contrasting color for your call to action buttons. Publications. Many people let User Testing (aka Usability Testing) intimidate them. Or SEO. It’s one of the most overlooked, yet effective ways to keep people engaged (and it’s easy to implement). Thanks a lot Amanda..it will really help me in improving my website..I have some internal links problem in my website…now i will surely rectify it. Buying a product? For many people, your website is the first impression visitors/customers get. Provide a good user experience when they visit your site. I’m going to send some of my clients this to back up some of what I’ve been telling them. Troubleshooting slow internet can take awhile, and in the meantime you still need to browse. Documenting user personas won’t have an immediate impact on your site, but they’ll improve your website in every way over the long-haul because you’re crafting an experience for them (not yourself). Say “Blog” then.